Partner since 2026
Official PartnerListen Media operates at the intersection of sport, commerce, and media — identifying undervalued rights across Africa, structuring them into investable propositions, and delivering them to the partners best placed to unlock their potential.
Sponsorship
Sports Sponsorship
We match brands to the right properties with precision — ending gut-feel sponsorship and replacing it with verified commercial intelligence. From opportunity identification to post-activation ROI reporting, every step is measurable, defensible, and delivered on time.
Rights
Commercial Rights
We audit, structure, and sell Africa's sports commercial rights — turning governing bodies, clubs, and federations into investor-grade revenue engines. Naming rights, title sponsorships, broadcast packages, media rights deals: we build the commercial infrastructure that makes them happen.
Intelligence
Media Intelligence
We price Africa's sports media inventory with data, not guesswork. Our MASB MMAP-aligned analytics platform connects advertisers to rights-cleared content, benchmarks media value, and delivers audience measurement reports that brands and broadcasters can trust.
Left to right: ListenMedia co founder Teddy Ndemo and KFAF President George Alwanga